Why Aero India 2017?

India's sheer size, geo-political standing and growing military alliance with the United States make it a prime market for American companies looking to export aerospace and defense products.

 

With spending on the rise, a new openness to foreign direct investment is shifting the industry dynamics of the region, giving some preference to private, indiginous manufacturers and suppliers, opening new channels for global supply-chain partnerships and inviting overseas interests to invest in local operations. The country has budgeted $100 billion for defense acquisitions over the next five years — including a 15% increase in 2016 over 2015. At the same time a rapidly growing economy is fueling India's civil aviation market, the fastest growing in the world. At a pace of 15% per year growth in air passenger traffic, India is projected to be the third largest civil aviation market by 2020.

Aero India 2017 capitalizes on this momentum to present a world-class showcase of and for the Indian aerospace and defense industry. Key to its pedigree, the event is organized by the Indian Ministry of Defense and fully supported by the government of India. If you are looking to grow your business in this part of the world, you can't afford to miss this show.

Why Exhibit in the U.S. International Pavilion?

India is the world's second largest importer, and the United States is one of the country's top suppliers, notably in aerospace and defense. In fact, as recently as 2014 America had replaced Russia as India's top defense equipment supplier, and with the sale of $3 billion alone worth of Apache and Chinhook helicopters in 2015 (India spent a total of $4.3 billion on defense imports that year) is aiming to regain that advantage.

 

As the Indian government continues to buy American and relax formerly restrictive procurement policies in conjunction with a major modernization drive, suppliers should expect the trending preference for U.S. aerospace technology and services on the defense side to influence commercial acquisitions, too.

To help U.S. exhibitors capitalize on stronger alliances, market trends and the concentration of buyers at Aero India, Kallman Worldwide is representing the show in the United States, and for the fourth consecutive edition we will organize the U.S. International Pavilion. Located in Hall E, the Pavilion will be surrounded by the largest and most influential Indian aerospace and defense companies, ensuring high visitor traffic and the extra interest of local leaders. On-site programs and services, including close cooperation with the U.S. Commercial Service to introduce delegations and facilitate targeted business meetings will help ensure you maximize this biennial opportunity to strengthen your competitive position in this fast-growing market.

Carolyn Carniaux
Project Manager

It's a big show. You gotta go.

Aero India will cover the complete spectrum of the country's aerospace and defense interests. The U.S. International Pavilion will be a primary destination for every serious visitor.

Aero India will specifically address the nation's need to balance its rapidly growing economy with defense preparedness and the opening of defense production to the private sector. If you have long-term goals in India, this edition of the show will be an invaluable source of ground-level intelligence and insight that you're just not going to pick up from a distance.

Aero India presents three core sector opportunities:

Civil Aviation
Growing population + developing economy + big investments in infrastructure = major focus on civil and commercial aviation at this show — and the extra attention of the Ministry of Civil Aviation.

Military Aviation
Modernization is the theme here. The wish list emphasizes:

  • New Technology such as 3D printing for parts, Nano technology, smart materials, AESA radar, infrared seeker and sensor technology
  • MRO infratructure for airframes, engines, rotors, test and ground support equipment

Supply Chain Partnerships
Expansion of the U.S./India Defense Technology Trade Initiative leveraging convergence of our countries' industrial and technological capabilities is coinciding with "Make in India" policies and corresponding incentives for Foreign Direct Investment. In other words, this is a unique moment of strategic opportunity for U.S. suppliers. From sophisticated components to nut-&-bolts hardware, American exhibitors who are prepared to help India modernize from the inside will find eager partners at Aero India 2017.

 

The 2015 edition of Aero India reported strong attendance and industry participation over a combined indoor/outdoor exhibition space that covered some 108,250 sqm:

  • 644 exhibitors
  • 300,000 visitors 
  • 46 delegations
  • 33 countries represented
  • 24 country pavilions

 

The U.S. International Pavilion is your export advantage at Aero India. Because it presents the highest concentration of U.S. equipment and services at the show, it's a magnet for buyers looking for American quality, innovation and partnership.

In addition to our complete suite of pre-show, on-site and post-show services, capitalize on the extra attention, activities and access we're planning to generate for American suppliers:

  • Participation of U.S. Commercial Service representatives from countries in and around the Asia-Pacific region
  • Anticipated industry briefings with representatives of local/regional utilities
  • DSCA (DoD) works closely with the U.S. International Pavilion to ensure maximum exposure to buyers at the show
  • The Pavilion location is the ideal spot for any company looking to network with local giants such as Bharat Electronics, Hindustan Aeronautics and BEML
Carolyn Carniaux
Project Manager

Soar to new heights with strong partnerships.

Aero India will attract high ranking commercial, military and government delegations from the U.S., India and around the world. The U.S. International Pavilion provides the essential business platform and unique opportunity for U.S. exhibitors to meet with industry experts, peers, potential customers and suppliers.

Our public sector partners represent the national interests of the United States, and are the points of contact for their trade and development counterparts in the Asia-Pacific region.

United States Department of Commerce
The mission of the Department is to create the conditions for economic growth and opportunity.

U.S. Commercial Service
The U.S. Commercial Service is the trade promotion arm of the U.S. Department of Commerce’s International Trade Administration. U.S. Commercial Service trade professionals in over 100 U.S. cities and in more than 75 countries help U.S. companies get started in exporting or increase sales to new global markets.

United States Embassy, India
President Obama has called India one of the defining partnerships of the 21st century, one which will be vital to U.S. strategic interests in Asia-Pacific and across the globe.

These local/regional advocates for America's industry interests support the Pavilion and the collective U.S. presence at Aero India. Kallman Worldwide is an active member of each.

U.S. India Business Council
The U.S. India Business Council is the premier business advocacy organization dedicated to strengthening the economic and commercial relationship between the United States and India. The Council’s primary mission is to serve as the direct link between business and government leaders.

Ministry of Civil Aviation
Ministry of Civil Aviation is responsible for formulation of national policies and programs for the development and regulation of the Civil Aviation sector in the country.

Ministry of Defense
The defense relationship between India and the United States is based on the two countries' shared values and interests, and their abiding commitment to global peace and security.

Trade and industry news reports influence the decisions attendees make about where to spend their valuable time during the show. Industry media reports are also critical sources for professionals who can’t attend.

Our long-standing editorial and marketing relationships with leading aerospace and defense industry media companies bring extra attention and insight to the U.S. International Pavilion at Aero India. Look for real-time Headline News from our industry media partners on our website and at our on-site Newsstand during the event, where you can also pick up copies of their latest publications.

In addition to industry-wide PR and media relations efforts, Kallman will work directly with these international media leaders to provide news, information and insight to the U.S. International Pavilion during Aero India 2017:

Aviation Week Network
A multi-channel service provider, decision engine and marketplace, with deep databases and integrated workflow tools that support action, the Aviation Week Network brings you the power to prevail in a challenging and fast-paced industry.

Defense News
Founded in 1986, Defense News is the authoritative, independent, professional news source for the world's defense decision-makers. In print and online, we provide the global defense community with the latest news and analysis on programs, policy, business and technology. Our bureaus and reporters around the world set the standard for accuracy, credibility and timeliness in defense reporting.

FlightGlobal
Helping businesses drive growth, assess risk and improve efficiency today and in the future, we help you discover everything you need to know about the global fleet of aircraft and world schedules, as well as insight on current and future market dynamics and drivers. We are experts in providing you with the complete view of the aviation industry.

Social media will play an important role in promoting the Pavilion and the greater U.S. presence at Aero India 2017, too. Join the conversation @kallmanEWC #USPavilion

Organizers are the gatekeepers to every aspect of the show. Our partnership with the Aero India. organizer, Defence Exhibition Organisation, Ministry of Defence, translates into faster service — and fewer problems for you.

Carolyn Carniaux
Project Manager

Watch your business take flight.

As an exhibitor in the U.S. International Pavilion at Aero India, you start the show with an advantage you can build on. From the design of your stand to the presentation of your brand, Kallman Worldwide’s portfolio of booth, promotion and PR options will elevate your initiatives to new heights.

Turnkey Design
Bring your products, promotions and people and move right in. Our templated designs and materials give your booth the uniform “look-and-feel” of the Pavilion while allowing you the flexibility to customize and scale your layout.

Standard: Bring your products, promotions and people and move right in. Your ready-made stand includes:

  • Hard Wall Panels
  • Lockable Reception
  • Wastebasket
  • Table with Chairs
  • Daily Cleaning
  • Spotlights 
  • Carpet
  • Literature Rack

Ask about upgraded features to create a more branded, polished presentation.

Space Only
Get in on the ground floor with this raw space option, and design your dream stand (minimum sqm required, includes all U.S. International Pavilion services and amenities).

Custom Build with Kallman Creative Services
Turn that raw floor space into a showplace! Work with Kallman Creative Services to design and build a standout exhibit from the ground up. Whether your emphasis is on high-end hosting and hospitality or high-volume lead-generation, challenge our team to create the perfect scheme.

Executive Club Membership
Walk the show with full access to all Pavilion amenities.

Advertising
The centerpiece of our program is the Guide to U.S. International Pavilion Exhibitors. It's essential reading for international buyers looking for U.S. suppliers, and Kallman distributes hundreds-to-thousands of copies on site at the show. For Aero India, we'll also post an interactive online directory at kallman.com for worldwide reference. Every exhibitor in the U.S. International Pavilion receives a free listing in the Guide and a cross-reference in their product or service categories.

Paid upgrades include:

  • Enhanced listings (boldface or color text)
  • Logo placements
  • Space advertising

Sponsorships
Associate your brand with exclusive, high profile U.S. International Pavilion features that engage more attendees and VIPs.

Opening Ceremony and Welcome Reception 
Share the spotlight and meet with distinguished visitors (DVs) and VIPs when the Pavilion opens on Day 1.

VIP Reception
The U.S. International VIP reception gives sponsors and U.S. exhibitors an opportunity to network with high-ranking U.S. Regional VIPs, senior U.S. Embassy personnel and local business leaders. In coordination with the U.S. Embassy, Kallman Worldwide anticipates a well-attended VIP event.

Meeting Point Exhibitors Lounge
This crossroads of the Pavilion is a favorite hang-out for a wide cross-section of VIPs and DVs, officials, buyers, decision-makers, influencers and friends. Select from our menu of proven options, or ask how we can invent a unique feature just for you.

Conference Rooms
Pavilion Conference Rooms are reserved on a first-come, first-served basis by exhibitors who need a private space for team or client/prospect meetings. Place your logo and promotional message inside one or more Pavilion Conference Rooms to be included in every conversation.

Carpet Stars
Make every step a statement with big, branded, ground-level graphics featuring your logo and message at key intersections throughout the Pavilion.

Merchandise
Add your logo exclusively to the official Pavilion lanyards.

The Newsstand
The Newsstand is the on-site information center located at the front of the Meeting Point Exhibitors Lounge, the highest traffic area in the U.S. International Pavilion. The Newsstand features a live, scrolling display of real-time show and market headlines on a centerpiece flat-screen monitor flanked by take-away publications from the industry’s top publishers. Sponsor the Newsstand and share the spotlight with the show’s best sources.

If you’re planning to promote news at the show (a product or service launch, a thought-leadership initiative or insight, upgrades, patents — even new personnel), tell us about it and we’ll get the word out to our network of show dailies, registered show media and international contacts who cover your industry around the world. 

"Ask America" Advocacy Campaign
The United States is committed to its international trade partnerships, we bring the best technology and innovation to the table, and we have the most-skilled, professional workforce to do the job. That’s the message of “Ask America” Kallman’s exclusive, integrated advocacy campaign to heighten awareness of U.S. exhibitors among industry buyers and influencers — those who are planning to attend, as well as those who are interested but can’t go to the show.

Every U.S. International Pavilion exhibitor is invited to submit show news to be included in the “Ask America” Pavilion Preview press release — at no cost. Use the form here to submit your news now. Deadline is COB January 23, 2017.

Campaign features include, but are not limited to:

  • Before, during and post-show efforts to place news stories about the Pavilion in trade media, registered show media and show dailies
  • Before, during and post-show social media #AskAmerica (see below)
  • Remarks and signage at the U.S. International Pavilion Opening Ceremony and Ribbon Cutting
  • Supported by “Ask America” brand advertising in media partner networks and on-site publications

Social Media
Kallman Worldwide is committed to your success online, as well as on site, with social media support that extends your Aero India outreach and impact. Social media can help you generate buzz, increase brand exposure, and strengthen relationships with buyers, opinion-leaders and influencers. Whether you’re active on social media or just looking to dip your toe in the water, we offer simple, low-risk support to U.S. International Pavilion exhibitors. Follow us/like us on Twitter, Facebook, LinkedIn, Instagram and Flickr and let’s grow the conversation together!

Strategic Partners and Sponsors

Current News From Our Media Partners

  • Flight Global

The Week In Defense, Feb. 23-March 2

Study shows dramatic rise in U.S. weapons exports, MBDA seeks new markets for Sea Venom...

Hindustan Aeronautics Aims At Multi-Role Helicopter Launch This Year

Developers in India have designed the IMRH to outperform the Mi-17 on a little less weight...

Avionics supplier warns of stagnant business aviation market

A major avionics and systems suppler has bad news for a business aviation industry hoping to recover to peak production levels...

New UAE patrol ship presents a striking profile

There is no question what the most unusual craft is here at the NAVDEX portion of the IDEX international Defense Exposition. It’s...

Meet Your Team

Carolyn Carniaux Project Manager

Carolyn Carniaux

Project Manager

  

I have the pleasure to work with a team of dedicated experts who represent both internal and external stakeholders. It is my job to ensure that the ball is moving forward to the collective goal of an overall successful show for U.S. International Pavilion exhibitors. In planning, we usually hit both bumps and smooth patches along the way – much like the actual roads we travel in the diverse and exciting destinations we work in across the globe!

Sharon Slender, Senior Operations Specialist

Sharon Slender

Senior Operations Specialist

  

In the trade show industry for over 34 years and still love giving exhibitors the “wow” factor to help them accomplish their marketing message with their booth design.

Alli Cozic Social Media

Alli Cozic

Content and Social Media Coordinator

Email me  linkedin  

I focus on all things media related at Kallman Worldwide, and am so happy to be a part of sharing our story. It's incredible to work with a talented company that truly appreciates hard work and is always willing to go the extra mile. Although I’ve been a part of the Kallman family for 10 years (since I made my first pot of Pavilion coffee at Farnborough 2006), I am excited now to have a real place in the company, and to help our community grow through content marketing and social media. You’ll see me on-site with a Red Bull in one hand and an iPhone in the other — but when I’m not hashtagging around the world, I enjoy DIY projects, attending concerts, weekends down the Jersey shore and a little too much retail therapy.

Melissa Arcello Project Coordinator

Melissa Arcello

Senior Project Coordinator

  

In May 2014 I was introduced to the world of trade shows, joining the Kallman team as a project coordinator. My days are spent planning, designing, writing, implementing new ideas, teaching and collaborating with my team. Sometimes I get to travel to cool places, but mostly you can find me at my desk - sipping coffee, listening to music and writing out my to-do lists.

Peter Kelley Sales Associate

Peter Kelley

Sales Associate

  

Jonathan DeBarge Account Manager

Jonathan DeBarge

Account Manager