Why Land Forces 2021?

Australia needs equipment, components, weapons platforms and the technologies that connect them all on the 21st Century battlefield. The country is in the midst of a multi-year, multi-billion dollar modernization plan.

The Australia Defence Force has the budget. In a comprehensive White Paper issued in February 2016, Australia’s Department of Defence outlined $195 billion in defense modernization spending between now and 2025-26. The plan calls for annual budget increases rising to 2% of GDP by 2020-21 and total annual budget growing from $32.4 billion next year to $58.7 billion by 2026. Land Forces 2021 is the premier defense show in the Indo-pacific region with a focus on land based defense equipment, technology, munitions and more.

Land Forces 2021 is where the buyers are — for Australia and the greater Indo-Asia-Pacific region. The 2018 edition broke previous attendance, exhibitor and delegation records, and was hailed as the best yet by exhibitors, trade visitors and organisers.

 

Why Exhibit in the USA Partnership Pavilion?

America has equity here. For more than 75 years our two countries have worked and fought together, notably cooperating on defense, security, global trade, health and environmental issues, and producing results that have contributed measurably to each nation's stability and growth. Today, the United States is by far the largest foreign investor in Australia, accounting for over a quarter of its foreign investment, according to the U.S. State Department. 

Kallman Worldwide has experience organizing U.S. exhibitors here. We've been the official representative of the show in the U.S. and organizer of America's presence here for more than 10 years, and that experience translates into more value for you in Brisbane.

The USA Partnership Pavilion is America's on-site advantage at Land Forces 2021. Build on America's equity in Australia and Kallman Worldwide's history with the show to meet more buyers, decision-makers and influencers. In addition to our suite of end-to-end exhibitor services, the upcoming edition of the Pavilion will feature a new turnkey stand design and materials, a robust delegation program, close collaboration with in-country and regional U.S. Commercial Service representatives to facilitate business introductions and meetings, and marquee VIP reception to celebrate the American presence with attending civilian and military leaders.

Click the ORI buttons below to learn more about the show!

Experience more of what you're going for at Land Forces 2021!

Kallman Worldwide creates unique opportunities for you to strengthen business relationships in Sydney by maximizing your impact at Land Forces 2021. Learn about our exclusive program features here, and start planning to take advantage of them there.

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